Product direction
We start by understanding the work people need to do and the constraints your team faces. Then we explore the options so you can decide how to proceed.
We help teams work through difficult product problems and turn ideas into software people enjoy using.
We want the tools people use every day to help them feel capable and ready for what’s ahead.
The name comes from that wish.

I’m Ajith, the founder of Yesss.
I lead the product thinking and design, working closely with clients and making products of my own.
Say hello“Ajith helped ship both Windows and Mac apps ahead of schedule, less than three months after joining. He managed the work better than I expected, with very little involvement from me.”
Jijo SunnyFounder, Voicenotes“Ajith has consistently demonstrated exceptional skill and professionalism as a designer. Never had any complaints. Work is to the point and well thought out.”
Geon GeorgeFounder, Astral Commerce“The project was well researched, the back and forth was smooth, and the final delivery was top notch. The effort from my side was minimal.”
Arjun PaulCEO / Co-founder, Zoko“Ajith is a dedicated professional with outstanding attention to detail and understanding the fundamentals of good user oriented design practices.”
Petr MuchaHead of Marketing, ESS“Ajith is one of the fastest learners I have worked with. I can vouch for his skills, knowledge, and initiative. A great person to work with.”
Jofin JosephPartner, Pienza“Highly professional and one of the best designers I’ve worked with. Ajith understands product and design well, such a gem of a person.”
Felix JosemonFounder, AB Final and FinalApps“We worked on a football academy application and the UX was awesome. Ajith’s commitment and passion towards what he is doing makes him outstanding.”
Vinod AppuFounder, Naadanz Football Academy app“I was impressed by Ajith’s technical skills and passion. He actively sought opportunities to develop his skills and was a valuable team player, consistently contributing to our projects.”
Devesh PrakashPartner, Ernst & YoungYou might have a product that’s grown difficult to use, a new module you’re trying to work out, or an idea you need to test.
We start by understanding the work people need to do and the constraints your team faces. Then we explore the options so you can decide how to proceed.
We design flows and interfaces around those tasks, with care for how the product looks and how it responds. People should understand what to do and feel confident doing it.
Working prototypes let us try the experience and see what needs another pass. We can also contribute scoped frontend code and work through the implementation with your engineers.
It’s easier to discuss an idea when you can use it. We build working prototypes early, then work with your team to see what makes sense and what needs to change.
You work directly with the founder throughout the engagement. We agree the scope and responsibilities together.
Alongside client work, we invent and run products of our own. Supamodel gives us room to explore product imagery: how to create beautiful results and make the work around them easier.
Explore SupamodelTell us a little about your product, who uses it, and what you’d like to change. We’ll read your note and get back to you to discuss where we could help.
Start a conversation